Interface-Designer/in

• Hauptfach: Users Research

Thesis title “Effect of emotion on Marketing Landing Page Conversion”
I made an experiment measuring emotions through biometric instruments, including eye-tracking, EDA and usability testing

• Hauptfach: Audio Visual Communication

Lecturing the course of Interaction Design and Strategy
Master in Strategic Content Management
at the Graduate School
(part-time position)

• Recruiting and leading the UX team
• Mentoring best practices and knowledge acquisition in the team
• Users research
• UX strategy definition
• Experiment Design and Execution
• Prototyping: full interactive and static, using Axure (advanced level), Sketch (advanced level), Balsamiq
• Information Architecture and Navigation Design
• Visual design
• Marketing copywriting
• Facilitating workshops with stakeholders

Lecturing the course of Multimedia Journalism and Interactive Infographics Design
Undergraduate Program Social Communication
(part-time position)

• Recruiting and leading the UX team
• Mentoring best practices and knowledge acquisition in the team
• Users research
• UX strategy definition
• Prototyping: full interactive and static, using Axure (advanced level), Sketch (advanced level), Balsamiq
• Information Architecture and Navigation Design
• Visual design
• Marketing copywriting
• Facilitating workshops with stakeholders

• Graduate Assistant at the Langsdale library
• Creating the web app for library patrons
• Permanent users research - Usability testing, Interviews
• User Interface Design (Responsive Web Design)
• Web development (integrating jQuery, HTML5, CSS3, Javascript vanilla, JSON, XML, PHP)
• Visual design, 2D/3D plans of the library

• Lead UX team
• Mentoring best practices and knowledge adquisition in the team
• Information architecture and coding regarding SEO for news
• News Design
• Multimedia Journalism Platforms (WordPress and other CMSs)
• Users research
• UX strategy definition
• Web design
• Prototyping: full interactive and static
• Information Architecture and Navigation Design
• Visual design

• Mentoring best practices and knowledge adquisition in the team
• Information architecture and coding regarding SEO for news
• News Design
• Multimedia Journalism Platforms (WordPress and other CMSs)
• Users research
• UX strategy definition
• Web design
• Prototyping: full interactive and static
• Information Architecture and Navigation Design
• Visual design

• Web development of a SaaS app on Ruby on Rails
• Front-end development on Vanilla JavaScript, HTML5, CSS3
• Data modeling on SQL and PostgreSQL
• Quality Assurance

• Leading web designers and developers
• Web development (PHP)
• Streaming media technologies (Microsoft Windows Media) deployments in Miami and New York
• Guiding innovation in the organization
• Maintaning main website, Canalsur.com

Agile methodology for designing a Business through design thinking methodologies. The methodology proposes rapid prototypes to learn if and how the business will work, removing risk from creating new business models by testing assumptions early to build stronger, more innovative solutions and get to product-market fit faster.

• PET Design (Persuasion, Emotion and Trust)
• PET Architect (Persuasion, Emotion and Trust)
• Omni-Channel UX Strategy and Innovation: An ecosystem and future modeling approach
• How to Support Institutionalization of a Mature UX Practice

Axure advances methods and prototyping design

One-Day Course Taught by Edward Tufte

Information Architecture for large and complex websites
Approaches and methodologies

• The Science and Art of Effective Web and Application Design
• User-Centered Analysis and Conceptual Design
• Practical Usability Testing
• Putting Research into Practice

Anderes Zertifikat

Anderes Zertifikat